A Shopify website has emerged as one of the best sources for e-commerce businesses to generate a customer base and increase their sales. The growth of this platform has been phenomenal in the last few years. Over 800,000 merchants are using the Shopify platform as their stores.
On the other hand, according to the research, Instagram helps 80% of people on social media to decide to buy a product or service. There is no denying that Instagram has emerged as a social media giant in a short period.
Marketers are always looking out to build strategies to increase their brand awareness and attract more customers. Many eCommerce brands use Instagram to attract, interact, and provide updates to their users.
The adding Instagram feed on your Shopify website can help businesses make their website more engaging and boost their traffic. Now you must be thinking how Instagram feeds (photos, videos, galleries) can boost the performance of Shopify website.
We are listing some simple steps to add Instagram feed to the Shopify website using the most popular social media aggregator tool, Tagembed.
Steps To Create Instagram Feed Widget For Shopify
#1. Sign up to Tagembed or log in if you already have an account.
#2. After successful log in, Tagembed Dashboard will appear on your screen.
#3. Create Widget dialog box will appear on your screen; name the widget according to your preference and click on Create Widget button.
#4. Select Instagram Business from Pick a source window.
#5. Create Instagram Business Feed dialog box will appear on your screen.
#6. You have four options to create a feed :
- HashTag (#): Enter the HashTag related to your campaign, and it will aggregate all feed from it.
- Handle (@): It will fetch feed directly from your Instagram account.
- Mentions: It will fetch your handle feeds and mentions from your Instagram account.
- Tagged: It will retrieve your tagged feeds.
#7. After selecting the appropriate option, click on the Create Feed button.
Log in to your Instagram account to fetch the feeds.
Steps To Generate Code For Your Instagram Feed
#1. Click on the Embed Widget button on the bottom left corner of your screen.
#2. Select Shopify from Choose Your Platform window.
#3. A dialog box will appear on your screen, where you will have the option to adjust your feed’s height and width and retract the code.
#4. Click on the Get Code button, copy the code.
Steps To Embed Instagram Feed on your Shopify Website
#1. Log in to your Shopify Admin Panel, navigate to the online store from the bottom left menu.
#2. Click on Customized; this will take you to the website backend window.
#3. Click on Custom Content, and then click on Add.
#4. Click on Add Section and then Custom HTML.
#5. Paste the copied code on the editor.
#6. Click on Save.
Congratulations, you have successfully embedded Instagram feed on your Shopify website.
You can even add Instagram feeds on your Shopify website by using the Social media feeds Shopify plugin featured by Tagembed.
What is Tagembed Shopify App
Tagembed is one of the most popular social media aggregator tool in the market because of its regular upgrades. One such upgrade done by Tagembed is a new Social media feed plugin for Shopify, this add-on helps you to display social media content from your social media networks directly to your Shopify website with ease.
The easy-to-use and smooth interface have made this app a perfect choice for marketers to boost their website traffic and increase sales.
By following some easy steps, you will be able to access this app and make your website interactive and attract users’ attention.
Steps to Install Social Media Feed Shopify App
#1. Log in to your Shopify Account.
#2. Visit the marketplace for the Shopify App.
#3. Install the Instagram feeds shopify app, and allow the relevant permissions.
#4. After the installation of the app, Tagembed website will automatically appear on your screen.
Steps to Embed Social Media Wall On Your Shopify App
#1. Open my widget section by logging in to your Tagembed account.
#2. Click on the Embed Widget button present on the bottom left corner of your screen.
#3. Choose Your Platform window will appear in front of you. Choose Shopify from the given options.
#4. A dashboard will open on your screen with two options Install on Shopify and Install on Custom Location.
Install on Shopify
It is an automatic installation with the following predefined choices:
- Store Page: pick the page
- Wall: Select the wall, Instagram in this case, you want to embed on your social wall.
- Position: You select from two options which are: i)Top ii) Bottom
Install On Custom Location
Select this option if you want to custom installation of Shopify app. Now copy the code present in front of your screen.
- Go to your Shopify Store and click on Themes under the Online Store option present on the left corner of your screen.
- Click on the Customize button.
- A new dialog box will appear on your screen; click on the Custom Content button.
- Navigate to Custom HTML from the dropdown menu.
- Paste the copied code.