Ever since social media platforms have come into existence, they have opened new doors for brands and businesses for upscaling their business and increasing their profits. Of all the social media platforms, Twitter has been the most highly growing and one of the most highly leveraged platforms by its users to post content.
With a user base of over 240+ million daily active users, Twitter is majorly used by its users to voice out their opinions over issues on various topics right from a piece of celebrity-related news to an ongoing controversy, Twitter users always have something to talk about.
The massive user base of Twitter clearly reflects the possibility of posting content around brands and their products which further when embedded on the website can do wonders for the brand.
Wondering what those benefits are? Well, you have stumbled upon the correct blog then.
In this blog post, we are going to tell you about the top benefits of using and embedding the content created by your users on your website. And easily embed feed using by Twitter feed examples on website.
Without any further ado, let’s get started!
Awesome Benefits to Embed Twitter Feed On Website
A). Improve The Vibrancy Of Your Website
Apart from relevant content, every website requires good design aesthetics. A boring website with only a good piece of content is not attractive to the website visitors and they may be compelled to leave the website in between leading to an increase in the bounce rate of the website.
To avoid this, you can embed a vibrant Twitter widget on websites. Twitter feeds have a bright presence that would instantly uplift the look of your website and urge visitors to increase their dwell time on the website.
If your website visitors like the design aspect of your website, they would be compelled to explore your website more and know more about your brand.
B). Boost Engagement Of Website Visitors
The engagement level of your website visitors showcases their interest in your brand and its products. An increase in the bounce rate of your website is a negative sign and displays that your website lacks engaging content.
When you embed Twitter feed on website, and compel your visitors to explore the website more, you automatically increase their engagement level on your website.
Moreover, the embedded content would be User-Generated Content that is extremely authentic, genuine, and trustworthy.
Once your users are able to relate to your website’s content, they would be much more engaged that would give a boost to the engagement of your visitors.
C). Build A Social Proof Of Your Brand
As mentioned at the beginning of the blog, Twitter feeds are a great way to showcase the valuable content created by your ardent brand followers and users.
When you embed such content into your website, you build social proof of your brand. Building social proof of the brand is extremely important for convincing your potential customers to make a purchase.
You must understand that your potential customers may be apprehensive about switching to a new brand. Moreover, they would trust the content of your existing brand customers more than they would take your word about your products.
Embedding the content of your Twitter feed on WordPress website works amazingly well in showcasing that your brand users are liking your brand and its products.
D). Boosts SEO
Embedding Twitter feeds on website would increase the dwell time of your website visitors that works in the favour of your website’s ranking on the SERP (Search engine ranking pages).
These days brands are focusing on various ways to improve the SEO part of their website.
When your visitors increase their dwell time on your website and your website gets more traffic, Google will be more likely to rank your website higher leading to a higher ranking of your website.
E). Increase Sales & Conversions
All the aforementioned benefits would ultimately lead to more sales and conversions. The ultimate goal of a brand is to increase sales and conversions and it can be achieved by adopting this strategy in their business.
This brings us to the end of this post and you are now aware of the amazing benefits of embedding Twitter feeds on websites.
Since now you are well aware, all you have to do is find the perfect Twitter feed aggregator and use it to the best of your advantage to leverage this strategy.
With such a massive user base, Twitter surely is a giant pool of User-Generated content and if you are not making use of this content, then you surely are missing out on a lot.
While concluding, we are positive that you must be highly convinced to try out this strategy into your business right away. What are you waiting for now?
Go on and make the best use of your aggregated content by showcasing it into your website immediately!