In the professional world of 2025, LinkedIn has become much more than just a networking platform. It’s a hub for personal branding, business promotion, talent acquisition, and thought leadership. But while many businesses and professionals actively post on LinkedIn, few take advantage of a tool that can directly showcase their LinkedIn presence on their website—a LinkedIn widget.
A LinkedIn widget allows you to bring the power of LinkedIn directly to your website. Whether you want to display your profile, company updates, or content feed, LinkedIn widgets help create a seamless connection between your professional social presence and your web audience.
In this blog, we’ll explore what a LinkedIn widget is, its benefits, top examples, and how to use it effectively to boost engagement, trust, and brand authority.
What Is a LinkedIn Widget?
A LinkedIn widget is an embeddable tool that allows you to display LinkedIn content on your website. This could include your personal profile, company page, posts, updates, or even a follow button.
Unlike simply linking to your LinkedIn profile, a widget visually showcases your activity and provides social proof. It’s interactive, dynamic, and keeps your website visitors engaged while connecting them to your professional network.
How LinkedIn Widgets Work
Most LinkedIn widgets function by generating a code that can be embedded on your website. Once added, the widget automatically pulls content from LinkedIn in real-time. This allows your feed, posts, or profile to remain updated without manual intervention.
Key features often include:
- Real-time updates of posts or company updates.
- Customizable layouts, themes, and display options.
- Interactive elements like follow buttons or clickable posts.
- Integration with various website platforms including WordPress, Shopify, Wix, and Webflow.
Types of LinkedIn Widgets
There are different types of LinkedIn widgets depending on the content you want to display. Choosing the right one depends on your website goals.
1. LinkedIn Profile Widget
Displays your personal LinkedIn profile including your photo, headline, and a brief summary. Ideal for personal branding and professional portfolios.
2. LinkedIn Company Page Widget
Showcases your company’s LinkedIn page with updates, followers, and recent posts. Perfect for businesses looking to highlight credibility and activity.
2. LinkedIn Post/Feed Widget
Aggregates posts from a LinkedIn profile or company page and displays them on your website. Great for showcasing thought leadership, news, or industry insights.
2. LinkedIn Badge Widget
A small visual badge linking directly to your LinkedIn profile or page. Useful for email signatures, blogs, or landing pages.
2. LinkedIn Follow Button Widget
Encourages website visitors to follow your LinkedIn profile or company page with a single click. Simple but effective for growing your network.
Benefits of Using a LinkedIn Widget on Your Website
Adding a LinkedIn widget to your website isn’t just a cosmetic upgrade—it brings real business value. Here are the key benefits:
a.) Increase Professional Credibility
Displaying your LinkedIn activity or company page enhances trust. Visitors immediately see that your brand or profile is active, professional, and credible.
b.) Boost Engagement & Social Proof
An embedded feed with posts, articles, or updates encourages visitors to engage directly with your content or follow your page, boosting visibility.
c.) Showcase Company Updates & Achievements
Company widgets can display milestones, awards, or important updates, showing visitors your growth and credibility in the industry.
d.) Drive More Followers
LinkedIn follow buttons or profile widgets make it easy for visitors to connect with you, helping grow your LinkedIn network organically.
e.) Highlight Job Openings & Recruitment Posts
For businesses, embedding a company feed with job updates encourages potential candidates to apply directly, saving recruitment effort.
f.) Easy Integration & Automation
Most LinkedIn widgets update automatically, saving you time while keeping your website dynamic and current.
g.) Strengthen Brand Presence
Consistent display of LinkedIn content across your website reinforces brand identity and professionalism.
Top Use Cases for LinkedIn Widgets
1. Business Websites & Company Pages
Highlight company updates, achievements, and posts to impress clients and prospects.
2. Personal Branding & Portfolio Sites
Showcase your professional profile, recommendations, and posts to enhance personal credibility.
3. Recruitment & HR Pages
Display your LinkedIn job posts or company updates to attract talent.
4. Blogs & Educational Websites
Show your thought leadership, articles, and posts to build authority and credibility in your niche.
5. Event Pages & Landing Pages
Promote professional events, webinars, or launches by embedding relevant LinkedIn content.
LinkedIn Widget Examples (Visual Inspiration)
Seeing examples can spark ideas for how to use a LinkedIn widget effectively:
1 Profile Badge Widget Example
A compact, clickable badge of your LinkedIn profile placed in the sidebar or footer.
2 Company Page Feed Widget Example
Displays company posts, achievements, and updates directly on your homepage or about page.
3 Follow Button Widget Example
A simple button on blogs or landing pages that encourages users to follow your LinkedIn page.
4 Post/Content Feed Widget Example
Highlights thought leadership posts, blog links, or industry news from your LinkedIn profile or company page.
5 Carousel/Slider Widget Example
Show multiple posts or updates in a scrollable format, keeping your website clean while showcasing a lot of content.
Popular LinkedIn Widget Tools
You don’t have to code manually to add a LinkedIn widget. Here are some of the top tools:
1. Tagembed
A social media aggregator that lets you embed LinkedIn feeds, customize layout, and moderate content in real-time.
2. LinkedIn Official Plugins
Official LinkedIn tools like “Company Profile” and “Follow Company” buttons. Easy to embed and lightweight.
3. Elfsight LinkedIn Widget
Offers customizable layouts, interactive feeds, and multiple widget types suitable for business websites.
4. EmbedSocial
Allows embedding LinkedIn reviews, feeds, and company updates in responsive widgets.
5. WP LinkedIn Auto Publish (WordPress Plugin)
Great for WordPress users, automatically posts updates and embeds LinkedIn content on your site.
How to Embed a LinkedIn Widget on Your Website
Adding a LinkedIn widget is simple and doesn’t require coding knowledge.
1. Step-by-Step Guide
- Choose a LinkedIn widget tool (Tagembed, Elfsight, or official LinkedIn plugin).
- Connect your LinkedIn profile or company page.
- Select the type of widget (profile, feed, follow button, etc.).
- Customize the layout, colors, and display settings.
- Copy the generated embed code.
- Paste it into your website’s HTML or widget section.
2. Supported Platforms
Most LinkedIn widgets support:
- WordPress
- Wix
- Shopify
- Webflow
- Squarespace
- Custom HTML websites
Tips for Maximizing the Impact of LinkedIn Widgets
a.) Keep Branding Consistent
Match the widget colors and style with your website design for a cohesive look.
b.) Display Fresh Content & Updates
Show real-time posts or updates to make your website feel dynamic.
c.) Showcase Achievements & Testimonials
Highlight awards, certifications, or posts that reinforce credibility.
d.) Optimize Placement for Maximum Visibility
Place widgets on high-traffic pages like the homepage, about page, or sidebar for better engagement.
Conclusion
A LinkedIn widget is more than just a visual element for your website. It’s a powerful tool to enhance your professional credibility, drive engagement, showcase achievements, and connect your web audience with your LinkedIn network.
Whether you’re a business, recruiter, educator, or personal brand, embedding a LinkedIn widget on your site in 2025 can significantly strengthen your online presence.
Tools like Tagembed, Elfsight, and official LinkedIn plugins make it easy to embed and customize widgets without any coding. By strategically placing widgets and displaying relevant content, you can turn your website into an interactive hub that reflects your professional expertise.
If your goal is to grow your professional network, increase trust, and make your website more engaging, a LinkedIn widget is an essential addition.
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