LinkedIn Widget: What It Is, Benefits & Best Tools (2025 Guide)

linkedin widget

In today’s digital world, your website is often the first place where people learn who you are, what you do, and why they should trust you. This is where a LinkedIn widget becomes extremely valuable. If you want to show your professional identity, company updates, achievements, or credibility directly on your website, embedding a LinkedIn widget is the smartest way to do it.

Whether you’re a business, a marketer, a B2B brand, or a creator trying to build authority, this guide explains everything about LinkedIn widgets—what they are, how to use them, top tools, benefits, and a step-by-step setup process.


What Is a LinkedIn Widget?

A LinkedIn widget is a ready-to-use embedded block that allows you to display your LinkedIn content on your website. It can show your latest posts, company updates, professional profile, recommendations, or follower count—directly on your website without requiring users to leave the page.

In simple words, a LinkedIn widget works like a live window that brings your LinkedIn presence to your website. It keeps your site active, fresh, and up to date while helping users engage more with your brand.


Types of LinkedIn Widgets

There are multiple types of LinkedIn widgets, each designed for a specific use case. Here are the most popular ones:

1. LinkedIn Profile Widget

Displays your personal profile—ideal for consultants, freelancers, coaches, and portfolio creators.

2. LinkedIn Company Feed Widget

Shows your brand’s latest posts, updates, job announcements, or achievements.

3. LinkedIn Testimonials/Recommendations Widget

Displays endorsements or testimonials from your LinkedIn profile, boosting trust.

4. LinkedIn Posts Carousel Widget

Shows your LinkedIn posts in a sliding carousel layout—perfect for agency websites, B2B companies, and corporate homepages.

5. LinkedIn Social Share Button

Allows visitors to share your content directly on LinkedIn.

6. LinkedIn Follow Button

Helps increase your followers by enabling website visitors to follow your brand instantly.

7. LinkedIn Auto-Update Feed Widget

Automatically fetches new posts and updates without manual changes.


Why Use a LinkedIn Widget on Your Website?

LinkedIn is the largest professional platform, and displaying its content on your website instantly boosts credibility. Here’s why brands widely use LinkedIn widgets:

Showcase Professional Credibility

Your visitors can immediately see your achievements, company milestones, and thought-leadership posts.

Boost Trust & Conversions

LinkedIn content builds confidence among customers, investors, and partners.

Increase Engagement

Interactive LinkedIn feeds encourage visitors to stay longer on your website.

Drive Followers and Profile Visits

Your website can become a direct source of new LinkedIn followers.

Keep Your Website Fresh

New posts automatically sync into the widget, making your site feel up-to-date.

Great for Employer Branding

Showcase your work culture, employee stories, and open roles.


Benefits of Embedding LinkedIn Widgets

Embedding a LinkedIn widget offers powerful benefits for all industries—corporate sites, portfolios, SaaS startups, agencies, and HR teams.

1. Enhances Social Proof

Visitors feel more confident when they see a company’s real stories, leadership posts, and achievements.

2. Improves User Experience

The widget makes your website look dynamic, engaging, and interactive.

3. Increases Dwell Time

Engaged users spend more time browsing your content, helping with SEO.

4. Strengthens B2B Branding

LinkedIn is built for professionals, so embedding it elevates your brand perception.

5. Supports Recruitment Efforts

Show your company culture, employee experiences, and success stories—making your brand attractive to talent.

6. Displays Real-Time Updates

Your website stays updated without extra effort.


LinkedIn Widget Use Cases

Different industries use LinkedIn widgets in different ways. Here are some real-world examples:

1. Corporate Websites

Show leadership posts, announcements, business updates, and press features.

2. SaaS & Tech Companies

Showcase product updates, customer wins, employee stories, and community engagement.

3. HR & Recruitment Pages

Highlight job openings, company values, and employee-generated content.

4. Personal Portfolios

Consultants, creators, and freelancers use LinkedIn widgets to showcase their achievements.

5. Marketing Agencies

Display client wins, strategy insights, and project highlights.

6. Event Websites

Share event promotions, speaker posts, and attendee experiences.


How to Embed a LinkedIn Widget on Your Website

There are two ways to embed LinkedIn content:

Method 1: Using LinkedIn’s Native Embed Option

LinkedIn allows embedding individual posts manually.

Steps:

  1. Open the post you want to embed.
  2. Click the three dots (•••).
  3. Select “Embed this post.”
  4. Copy the HTML embed code.
  5. Paste it into your website’s HTML.

This method is free but limited—you can only embed posts one-by-one, with no customization.


Method 2: Using Third-Party LinkedIn Widget Tools

This is the most popular and efficient way. These tools allow you to embed:

  • Multiple LinkedIn posts
  • Company feeds
  • Employee posts
  • Carousels
  • Auto-updated content
  • Fully customizable layouts

With no coding required.


Best LinkedIn Widget Tools in 2025

To help you choose the right platform, here are the top LinkedIn widget tools used by businesses today:

1. Taggbox

Taggbox is one of the most powerful tools for creating LinkedIn widgets with dynamic layouts, customization options, and automatic syncing.

Key Features:

  • Auto-update LinkedIn feeds
  • Carousel, slideshow, grid & modern layouts
  • Design customization (colors, fonts, branding)
  • Moderation & filtering
  • Analytics dashboard
  • Mobile-friendly
  • No-code embed

Perfect for:
B2B companies, agencies, HR teams, SaaS brands, portfolio creators.


2. Elfsight

A simple tool to embed basic LinkedIn feeds and posts on your site.

Features:

  • Easy setup
  • Clean designs
  • Basic customization

Good for small businesses that want a simple widget.


3. Tagembed

A lightweight tool to embed LinkedIn content with essential styling options.

Features:

  • Fetches LinkedIn posts
  • Layout options
  • Real-time sync

Good for beginners.


4. Native LinkedIn Embed Code

Best for single posts, not ideal for full feeds or carousels.


Features to Look for in a Good LinkedIn Widget Tool

When choosing a LinkedIn widget tool, make sure it includes:

✔ No-code embed

✔ Multiple layouts

✔ Auto-sync with new posts

✔ Moderation to filter unwanted content

✔ Customizable themes

✔ Profiling & branding control

✔ Responsive design

✔ Fast-loading widget performance

✔ GDPR-compliant data handling

✔ Analytics to measure impact

These features ensure your widget looks professional, loads fast, and matches your brand style.


LinkedIn Widget for WordPress, Shopify & HTML Websites

Here’s a quick setup overview:

1. WordPress

  • Use an HTML block
  • Paste the widget embed code
  • Publish the page

2. Shopify

  • Open Online Store → Themes
  • Click Edit Code
  • Paste the embed code into the desired section

3. HTML / Custom Website

  • Add the widget code into your website’s <body> section
  • Save and refresh

Best Practices to Optimize Your LinkedIn Widget

To get the best results, follow these simple tips:

1. Choose an Engaging Layout

Carousels work best for homepages or landing pages.

2. Match Your Brand Style

Use brand colors, fonts, spacing, and borders.

3. Display High-Quality Content

Show your top-performing LinkedIn posts.

4. Add Clear CTAs

Encourage users to follow your page or view your profile.

5. Avoid Clutter

Keep the widget clean, simple, and visually appealing.


Common Issues & How to Fix Them

1. Widget Not Loading

Usually caused by blocking scripts—allow embed permissions.

2. Sync Issues

Refresh the feed or update your access token.

3. Widget Slows Down the Page

Choose a tool with optimized CDN or caching.

4. Mobile Display Issues

Use a fully responsive widget.


Final Thoughts

A LinkedIn widget is one of the most powerful ways to bring your professional identity or company presence directly to your website. It builds trust, boosts engagement, strengthens your brand reputation, and keeps your site updated with fresh content—automatically.

Whether you’re a brand, marketer, or creator, embedding a LinkedIn widget can significantly elevate how your audience perceives you. Choose a reliable tool, customize it to match your brand, and let your LinkedIn content work for you 24/7.

Published by Shivam Rawat

Shivam Rawat writes about the power of user-generated content. He believes authentic voices are key to building brands and connecting with audiences.

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