If you have a Shopify website and are looking for a strategy that can attract more visitors to your store and amplify your sales, then you are at the right place.
Shopify currently has over 500,000 active stores on its platform. Therefore, in such competition, you need a strategy that not only provides great results but fits in the budget as well. And marketers have found the perfect match – Shopify Facebook Feed app. This strategy helps you to integrate the social media king, Facebook, with your Shopify website, provides great results, and is cost-effective.
As we know, Shopify continuously works on enhancing the user experience on its platform and hence provides various plugins that help the users to attain their goals. Similarly, to ease the process of embedding Facebook feed on your website, the platform offers Facebook feed apps. These apps provide great help to the businesses by enhancing the charm of the Shopify website with dynamic Facebook content and attaining more audience by changing a dull-looking website into an interactive eStore.
What is a Shopify Facebook feed App?
Shopify Facebook Widget app is an amazing tool that helps you gather content related to your business from Facebook and then curate and customize them before displaying them on your Shopify store.
Most of these apps are coding-free, hence you don’t require any coding skills or knowledge to install and operate these apps. Furthermore, their process is simple, you just have to copy the code and paste it into the website backend, and without any trouble, the apps will display Facebook feeds on your website.
Shopify give full control over the feed to their users by providing them with the moderation feature. That means the users can monitor the feed, filter out any unwanted or spam content from the feed, and keep the feed relevant. Moreover, apps provide a profanity filter that blocks the content consisting of mentioned keywords and restricts posts from provided Facebook handle, all these measures maintain the quality of your website and increase brand reputation.
Why do you need a Shopify Facebook feed app?
While there are several benefits of using Shopify Facebook feed app, this article will outline a few of them. Other than making the embedding process easy, it provides other key benefits to your business.
It makes your Shopify store engaging by providing regular user-generated content from Facebook. Most businesses display the feed related to their brands or products, and as the visitor goes through the feed, they get to know more about the brand, which eventually helps them in their buying decision. At the same time, it encourages them to stay on the website, enhancing the chance of sales.
Another amazing benefit of the Shopify Facebook feed app is that it enhances the charm of the website. Facebook delivers dynamic content to the feed, as Facebook users utilize the platform by providing content through various mediums such as texts, images, videos etc. to express themselves. These variations increase the liveliness of the website; adding to it, apps provide a customization option, where users can personalize their Facebook feed and make it appropriate to their Shopify website.
How to Embed Facebook feed using Tagembed Shopify app?
As mentioned above, Shopify provides various apps that help businesses for their cause. Similarly, to embed Facebook feed on the website, Shopify provides various apps. We went through these apps for your convenience, accessing them according to usage, pricing, and efficiency. Finally, we found our winner – Facebook feed by Tagembed.
Follow the below-mentioned steps to embed the Facebook feed on your website by using Tagembed’s Shopify app.
The steps are divided into 3 major steps.
- Installing the app
- Creating Facebook feed
- Embedding Facebook feed on Shopify website
Installing the app
Step 1: Log in to your Shopify account.
Step 2: Visit the Shopify App store.
Step 3: Search for Tagembed’s app, and install it, provide all necessary permissions.
Step 4: After installation, it will redirect you to the Tagembed dashboard window.
Creating Facebook Feed
Step 1: On the Tagembed dashboard window, here you will see all social platforms, you can select any one of which feed you want to fetch into the widget but here we will go with Facebook feed
Step 2: Choose a source window that will appear on your screen; choose Facebook from the provided options.
Step 3: Choose your connection type; Tagembed provides you 5 options to choose from; these are: Page, My Profile Post, Albums, Page Reviews, Page Mentions.
Step 4: Provide needed information and provide your Facebook credentials.
And within the blink of an eye, your Facebook feed will be ready. In addition, you can customize your feed by clicking on the Personalize option; under this you can change themes, background, banner and more, and match it according to your website style.
Embedding Facebook feed on Shopify website
Step 1: Click on the Embed Widget button on the bottom left corner of your screen.
Step 2: From Choose Your Platform window, click on Shopify.
Step 3: A new dashboard will open; select the Install on Shopify option.
Step4: Choose where you want to install the feed on your Shopify website and click on the Add To Pages button.
Summing It Up
Facebook users are very artistic and implement great creativity in their posts and content, by embedding these feeds on your website, you can attract audiences to your Shopify store and enhance your brand recognition. Just follow the steps mentioned above and enjoy the great benefits this strategy offers.